B091 Tourism
6B11101 Tourism
Education period: 4
Cost of education: 900000
Preparation of bachelors for work in
the tourism and recreation sector, possessing theoretical knowledge in the
field of recreational geography and tourism, skilled in modern methods of data
collection and analysis, capable of assessing the tourism and recreational
potential of territories, applying various technologies for organizing tours
and excursions, and using the acquired knowledge in practice in accordance with
the constantly increasing demands of the tourism services market
Geography of tourism, state regulation
in the field of tourism, investment policy in the field of tourism,
fundamentals of tourism and history of tourist activities, legal support of
tourism activities, tourism statistics, technology and territorial organization
of tourism (by types), tourist regions of the world, tourism studies (country
studies), tour operating, economics of tourism, business management,
recreational geography and tourism, quality management in the tourism industry,
excursion activities in tourism, marketing in tourism, research methods and
digital transformation of the tourism industry, scientific research methods in
tourism, modeling and forecasting of tourist flows using Big Data, assessment
of the natural potential of tourist areas, tourism formalities and insurance,
branding and PR in tourism, infographics and communications, resort business,
world culture and art, organization of business tours, fundamentals of tourism
and recreation design, specially protected natural areas for tourism and
recreation, natural and cultural heritage of the Republic of Kazakhstan and the
world, sacred geography of Kazakhstan and basics of toponymy, project
management, management of tourist destinations and human resources, economics
of recreational nature management
Tourism managers, tour operators,
specialists in organizing tours and excursions, tour guides and
interpreter-guides, inbound tourism managers, experts and consultants in the
field of state regulation and tourism development, marketers and PR specialists
of tourism companies, hotel and resort managers, organizers of business and
event tours, tourism market analysts