Tourism

Code and group of the educational program:

B091 Tourism

Code and name of the educational program:

6B11101 Tourism

Education period: 4

Cost of education: 900000

Degree awarded: Бакалавр

Preparation of bachelors for work in the tourism and recreation sector, possessing theoretical knowledge in the field of recreational geography and tourism, skilled in modern methods of data collection and analysis, capable of assessing the tourism and recreational potential of territories, applying various technologies for organizing tours and excursions, and using the acquired knowledge in practice in accordance with the constantly increasing demands of the tourism services market

Geography of tourism, state regulation in the field of tourism, investment policy in the field of tourism, fundamentals of tourism and history of tourist activities, legal support of tourism activities, tourism statistics, technology and territorial organization of tourism (by types), tourist regions of the world, tourism studies (country studies), tour operating, economics of tourism, business management, recreational geography and tourism, quality management in the tourism industry, excursion activities in tourism, marketing in tourism, research methods and digital transformation of the tourism industry, scientific research methods in tourism, modeling and forecasting of tourist flows using Big Data, assessment of the natural potential of tourist areas, tourism formalities and insurance, branding and PR in tourism, infographics and communications, resort business, world culture and art, organization of business tours, fundamentals of tourism and recreation design, specially protected natural areas for tourism and recreation, natural and cultural heritage of the Republic of Kazakhstan and the world, sacred geography of Kazakhstan and basics of toponymy, project management, management of tourist destinations and human resources, economics of recreational nature management

Tourism managers, tour operators, specialists in organizing tours and excursions, tour guides and interpreter-guides, inbound tourism managers, experts and consultants in the field of state regulation and tourism development, marketers and PR specialists of tourism companies, hotel and resort managers, organizers of business and event tours, tourism market analysts

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